Google Marketing Service
Search advertising is an important Google advertising strategy and has expertise with uses of different terms like Paid Search, SEM, etc. to drive maximum benefit. Businesses of any size can utilize and benefit from search ads. Our approach to Google marketing service is a light different. We are data-driven, precise and 100 percent transparent. We manage the full process for you including extensive keyphrase research, competitor analysis, ongoing management, testing, and reporting.
Within the display advertising program, you can present your ads to different websites and blogs. It is a great method to reach people who are interested in the Google marketing service you provide. We build more engagement, brand value, recognition, and growth with the display advertising. We utilize the latest techniques, remarketing tools and Google analytics to do display advertising in an excellent way.
Video ads are the most appealing type of advertising asset. It is a great way to make a genuine connection with potential customers. Video ads have a very profound branding effect and can create an effective brand recall. Your video Ad will play before appropriate YouTube videos, and may also be suggested in the sidebar of the website’s search and watch pages.
Google Shopping Ads
Google Shopping Ads are imperative for online retail marketing business. If you are an eCommerce retailer, you can display images of your products at the top of Google results using Google Shopping. We will help you set up, manage and optimize your shopping campaigns and product listing ads to promote your inventory. We promote your products by optimizing & organizing your product stock listing, and shopping campaigns by targeting correct keywords.
Remarketing is a smart advertising technique which will allow you to show ads to users who have visited your website earlier. It exhilarates users to return on the website by gently prompting and reminding them with relevant ads. The “reminder” ads will be shown on the bases of their search patterns and previous interaction with your website. We will help you to improve ROI and increase conversions by marketing to people who have already visited your website.
Highly focused keyword research will discover the most cost-effective approach to obtaining clients who are searching for exactly what you provide. At Zuan we manage your Google Ads account targeting the keywords that will drive buyers to your site. Through the different research tools we use, we will build effective paid search campaigns centered on meeting your target lead or cost per sale. We will research keywords and costs to determine which keywords have the potential to provide the best ROI.
Campaign and Adcopy Creation
Effective Google Ads requires effective ad creation. We provide quality copywriting and design services to prepare ads that match your brand, communicate key messages and drive results. All campaigns utilize A/B testing to enhance click-through rates(CTR) and improve sales conversion.
We will set up your Google Ads campaign, create ad copy and configure all settings. Many ad variations will be created and modified to obtain the highest conversion rates possible. Zuan focuses on the age group’s keywords to ensure the more growth and higher traffic at the lower cost that achieves our clients business goal.